Book Review: Free Culture by Lawrence Lessig

Contest: Trust Agents & Higher Ed

New Tools and Techniques but Marketing is Still About Creativity

Is There a Brain Drain Coming?
Just last night, it was announced that the State of Kansas would be making its fifth round of budget cuts (cutting higher ed back to 2006 levels), now equaling a full $1 billion in cuts from of what was originally supposed to be a $6 billion state operating budget.  Kansas is small potatoes.  Students recently protested the 32% tuition increase in California designed to raise $505 million, Colorado will see

[Results] State of the University Web Department survey
253 Total Responses First and foremost I wanted to thank everyone who took the time to fill out the survey. The feedback from this has been amazing and I know everyone has been anticipating the results. These results will help others shape and make informed decisions about their web environment. I have a feeling most of you are already scrolling through it right now, I don’t blame you. For each question I included a mix graphs, tables and some commentary about the results or question. If you want more information about a particular question or clarification just ask. In addition the questions that required a little cleaning up to be grouped I in

Teaching Them to Fish: Strategy for Implementing a Knowledge Base
In a previous post, I talked about how to start getting your internal knowledge into a knowledge base.  But just because you’ve built a knowledge base, doesn’t mean people will begin using it.  You need to ensure that content is maintained and that people know how to use it to find the information they need. Here’s a strategy I’ve used when implementing a new knowledge base in a scenario where users rely on IT support people and helpdesk systems: When a new helpdesk request is submitted, the IT support person uses the knowledge base to determine if an answ

Live Blogging AMA Higher Ed: The E-Expectations of College Bound Seniors
This is from notes I took earlier, but didn’t have time to post. This session was beyond standing room only – people were standing out in the hall! Rachel has already blogged about this, but I thought it was worth putting out there again. You can also download the full white paper. Great data! 1000 college bound high school seniors, randomly selected 95% confidence interval +/- 3% margin of error

Live Blogging AMA: Reinvention
Speakers: Teri Lucie Thompson, Purdue University and Elizabeth Scarborough, SimpsonScarborough If you are reinventing, you need a poster child (one that is not controversial and one that is very easy to see transformation in). At Purdue, it was a broken pay telephone that was the first thing people saw at the visitors center – the first thing they saw on campus was broken technology. That lead to a $100,000 investment to renovate the visitors center. The Journey Central vs. decentralized Funding mechanism Staff marketing competencies Logo proliferation Legacy, not strategy Measuring success