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A blog for authors of fiction, nonfiction, memoir, and more, offering inspiration, tips, and advice on writing books, building an author platform, publishing, and promoting. Written by developmental editor and professional writer, Laurel Marshfield, who owns Blue Horizon Communications, Editorial Consultation for Authors.
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Blue Horizon Communications Inspiration, Tips, & Advice for Authors

English - Writing Books, Author Platforms, Book Promotion
http://www.BlueHorizonCommunications.com/blog
Blue Horizon Communications · 1Y ago

Does Pro Editing Pay Off? (… Help You Land a Publisher, Sell Tons of Books)

Is professional editing worth it?  The answer depends on just one thing:  Where, in your development as an author, you currently are.   If this is the first book you’ve ever written and you’re mostly self-taught, professional editing is most likely not the only step you need to take between banging
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Blue Horizon Communications · 1Y ago

Does Pro Editing Pay Off? (…Help You Land a Publisher, Sell Tons of Books)

Is professional editing worth it?  The answer depends on just one thing:  Where, in your development as an author, you currently are. If this is the first book you’ve ever written and you’re mostly self-taught, professional editing is most likely not the only step you need to take between banging ou
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Blue Horizon Communications · 1Y ago

Self-Publishing Made Me Do It: How My Novel Birthed My Marketing Business

 This guest blog post by Phyllis Zimbler Miller of Miller Mosaic Social Media Marketing describes her leap from learning how to promote her self-published novel — to teaching others how to use social media to promote their creative offerings. *                              *                        
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Blue Horizon Communications · 1Y ago

Do Authors Need to Build Brands? (You Don’t LOOK Like a Box of TIDE)

Brands are those vague but persuasive associations we conjure up whenever we think of any well-known product. Mac computers. TIDE laundry detergent. Nike running shoes.  Brands are also the far more complex associations that come to mind whenever we think of well-known authors. Often, they’re a flas
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Blue Horizon Communications · 1Y ago

A Successful Writing Life That Began at Sixty

“Sometimes the big barriers in life,” writes award-winning author Carolyn Howard-Johnson, as she remembers her first attempt to get a writing job at Good Housekeeping Magazine in the early 1960s, “can’t be seen and acknowledged. Because we may not even know that those barriers are there.”  After a 1
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Blue Horizon Communications · 1Y ago

Somersault into Your Writing: Flip Past Fear in Seconds

One of life’s persistent problems — apart from finding the time to write that book you were meant to write — is doing things you don’t especially want to do. It can be as mundane as getting up at 6:00 on Sunday morning, because you promised two friends you’d go running. Or it can be [...]
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Blue Horizon Communications · 1Y ago

What the Rewards Are: Vital Reasons to Write Your Book

The Large-Canvas Reward Writing a book offers a large canvas:  two hundred and fifty-odd pages in which to articulate, refine, and cultivate those thoughts and ideas, feelings and experiences that preoccupy you, and have, often for years. But a book manuscript offers a large canvas not only in the m
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Blue Horizon Communications · 1Y ago

How to Make Your 5 Biggest Book-Writing Obstacles Instantly Irrelevant

The hardest part of writing a book is getting started, keeping at it, and crossing the completion line. What makes those pivotal phases so difficult is the appearance, again and again, of five obstacles that seem insurmountable: 1. Inertia 2. Fear 3. No Time 4. Wavering Motivation 5. Unclear Commitm
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Blue Horizon Communications · 2Y ago

Bestselling Author Wannabe? Lynn Serafinn Can Show You How

She calls herself a Personal Transformation Coach. But Lynn Serafinn can help you do more than transform personally, life-changing as that may be. She can help you transform professionally — by showing you how she became a well-promoted, best-selling author. Here’s the big-picture overview: Stage On
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Blue Horizon Communications · 2Y ago

Best-Selling Author…Wannabe? Lynn Serafinn Can Show You How

She calls herself a Personal Transformation Coach. But Lynn Serafinn can help you do more than transform personally, life-changing as that may be. She can help you transform professionally — by showing you how she became a well-promoted, best-selling author. Here’s the big-picture overview: Stage On
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