Bop Blog - Small Business Marketing Tips

Why are videos a good option for small businesses?  Creating a video is a great way to tell the story of your business through a more personable medium than written text. Advertising your small business with videos is not only …

On June 2 – June 3 this summer, Vanguard University will be hosting WordCamp Orange County 2012 in Costa Mesa, CA. It will be the third ever WordCamp event in Orange County and the first time Bop Design will be …

iNPD Center is a consulting firm that helps technology companies create repeatable processes for launching successful new products. The iNPD team guides companies away from building “me too” products. Instead, iNPD shows its clients how to understand their target markets …

Recently the House of Representatives passed CISPA, the Cyber Intelligence Sharing and Protection Act. With the SOPA debate that occurred earlier this year, not to mention its sister PIPA and several other lesser-known initiatives, 2012 seems rife with technology legislation …

Despite the move to everything digital, the exchange of a printed business card is time-tested tradition in face-to -face business interactions.  Whether you are meeting a prospective client for the first time or at a networking event, your business card …

Promotional videos can be a great tool to have in your e-marketing tool belt. Especially when dealing with small business internet marketing, a well made promo video can really set your business apart from the competition. Promo videos can be …

This is a follow up article to the blog we posted a couple of weeks ago: “The Ins and Outs of Google Webmaster Tools & How It Can Help Your Website (Part 1).”  Follow along below as we delve into …

Our lives revolve around technology. The digital age has become such an integrated part of daily living that many individuals would now be lost without their personal electronic devices. Digital technology is here to stay and those who do not …

As a web developer, you can never have enough tools to help make web development faster and more efficient. Mozilla’s Firefox web browser has a feature called add-ons (similar to extensions or plugins), which add extra features to the browser. …

Whatever business you’re in, if you have a website or participate in online marketing of some sort, it’s good to stay up to date on the internet browser and screen resolution trends. That way you can accommodate your communications accordingly. …