November 18th: SoCal Action Sports Network Event
The SoCal Action Sports Network Event: 11/18 Please RSVP and reserve your spot. $20 ADVANCE REGISTRATION REQUIRED $40 at the door. Agenda and Scheduled speakers: To Be Announced Thanks to our venue sponsor:

Audience vs Community
I heard a great analogy about the difference between an audience and a community… It has everything to do with how the chairs are positioned. Audience chairs face one way–they face the person doing the talking or performing. In a community, the chairs face each other. They face each other so that we can communicate and interact. A community or Tribe is about leading and connecting people and ideas. Here’s marketing guru Seth Godin on Tribes… Highly recommend watching.

Rob Dyrdek’s Fantansy Factory
Had a great visit to Rob Dyrdek’s Fantansy Factory in LA. I met Meaty, Beefy and all the cast and characters. Good times.

Technorati’s STATE OF THE BLOGOSPHERE 2009
Technorati’s STATE OF THE BLOGOSPHERE Presented To: Blog World Expo Presented By: Richard Jalichandra Date: October, 2009 Click here to view the PDF presentation. This is pretty awesome that Richard made this available. Thanks Richard! 2009socialmediareport

Member Spotlight: Ford Motor Co., Scott Monty
While I was at Blogworld in Las Vegas on a speaking assignment on “Building Communities as a Platform” my friend Coach Deb and I talked with SoCal Action Sports member Scott Monty, head of social media at Ford Motor Co. Scott talks about why Ford created the “Social Media” position and how they measure social media ROI. Coach Deb and I talked with Scott Monty, head of social media at Ford Motor C