Confessions of an eBiz Junkie
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The Transforming Enterprise
Things have been a tad busy of late, and I've been neglecting my blogging duties - Sorry for that. If it's any excuse, I've been working all-out with a very talented bunch of folks to help deliver this, this and this. Which reminds, with this now in the past, I really have to start working on my presentation for this. If you haven't been following, EMC, Cisco and VMware today announced the
Innovation Day at EMC
I have the absolute pleasure today of participating in EMC's Innovation Conference. It's hard to imagine a year has passed since our last event. As I type this, I sit in our Santa Clara facility (California) watching a live broadcast from Bangalore, India where EMC CTO Jeff Nick is
New FTC Guidelines and Social Marketing
On Monday, the Federal Trade Commission approved revisions to the guidelines it gives advertisers on appropriate use of endorsement and testimonial ads. The update includes new examples to reinforce the notion that connections between advertisers and endorsers (connections that may not be obvious to consumers) must be disclosed. These are timely updates with the continued emergence of word of mouth marketing via the social web. From my point of view, this is a welcomed update. We continually work to understand the online behaviors of our audience. Peer to peer content continues to
Are your ears burning?
Anyone every ask you if your ears were burning? If so, it means they were talking about you in some fashion or another. I often wonder in what context my name came up? Was it good or bad? Who else was in on the discussion?
Imagine if I could have a tool that let me know when such conversations were taking place... Letting me know when I'm being talked about and in what vein... I'd use it - you?
Readers of this blog know that we're focusing energy on driving awareness and subsequent proficiency within the 2.0 world across our global employee population. No small feat.
We've used channels like 'Lunch and Learn' events,
Cool Opps at EMC
Two really cool opportunities still posted on EMC.com that are likely of interest to readers of this blog. Strangely, links to each results in 'cookies disabled' errors for some so I wanted to duplicate the content here. If interested, use the Requisition ID below to find the relevant opp and submit your credentials.
- CruiterTalk.com
Recruiting, Social Media, Web 2.0
- Ask Kalena - For SEO Advice
seo, marketing, social media
- Beyond 2.0
Web Strategy, Technology, Startup
- The Farm by Proximity BBDO
advertising, graphic design, web strategy
- One Degree
marketing, social media, canadian
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