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If it cost 5 to 8 times more to generate a $1 of new revenue from a new client than an existing client, why do marketing budgets allocate only 20% of resources towards retaining existing customers? We examine the HOW and ROI of connecting with, appreciating and retaining your most valuable business asset - your loyal customer base. Also vsiit: www.showappreciation.net
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Daniel G. Alcorn
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DGAlcorn ~ Customer connection, appreciation and retention

English - Appreciation Marketing, Customer Retention, Relationship Marketing
http://dgalcorn.wordpress.com/
DGAlcorn ~ Customer connection, · 1M ago

SendOutCards for Mother’s Day on YouTube

Send a free card as my gift to you! This Mother’s Day, reach out to the special women in your life, using this unique tool to send cards and gifts with a click of a mouse, conveniently and personally, for much less than the store. The following video was beautifully created by SendOut Cards Jules [.
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DGAlcorn ~ Customer connection, · 1M ago

Brand Management vs. Experience Management

I have been reading “Clued In” by author Lewis Carbone. There is plenty of attention today on “brand building,” that is, what you project to affect customers’ impression of your business. Carbone stresses a reverse approach, literally “customer-back.” It starts by identifying the emotions customers
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DGAlcorn ~ Customer connection, · 7M ago

October 16: National Boss’s Day

What do people do on National Boss’s Day? Boss’s Day is dedicated to all employers and provides a prospect of improving the workplace relationships between employers and their staff.  This observance also gives employees a chance to recognize those in supervisory positions. Some people give their bo
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DGAlcorn ~ Customer connection, · 9M ago

Please Tell Us Why We Should Like or Follow Your Business.

Like us on Facebook. Follow us on Twitter. +1 us on Google Plus. Help us get to 500 followers.. Sound familiar? Millions of consumers who suffer from “Social Media Fatigue” may ask “why should I?” These consumers are long time listeners to WII-FM (What’s In It for Me?) Ask yourself, why do you conne
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DGAlcorn ~ Customer connection, · 10M ago

Dental Practice Expands Using Video Testimonials

Via Scoop.it – Customer Referral MarketingThis Kansas City Dental Clinic recently launched a new web site utilizing video testimonials. Show original Filed under: Uncategorized
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DGAlcorn ~ Customer connection, · 10M ago

“8 Factors That Cause Students to Struggle” with Pamela Grandin

“8 Factors That Cause Students to Struggle” with Pamela Grandin In this episode, Dan and his guest Pamela Grandin, author of “8 Factors That Cause Students to Struggle” discuss reasons children struggle with learning, learning styles and environmental factors affecting learning.  Click here and list
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DGAlcorn ~ Customer connection, · 11M ago

Saying Thanks — the Right Way

Via Scoop.it – Customer Referral MarketingDo you appreciate a sincere “thank you”? So do your customers — especially when you say it the right way.Show original Filed under: Uncategorized
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DGAlcorn ~ Customer connection, · 11M ago

Taking Referral Gratitude to the Next Level

Via Scoop.it – Customer Referral MarketingA three step process that will unexpectedly wow your referral source. How do you say thank you for referrals? Please comment.Show original Filed under: Uncategorized
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DGAlcorn ~ Customer connection, · 11M ago

Are your customers loyal to you or the reward?

Via Scoop.it – Customer Referral Marketing@SuzanneVara writes “What are you building, Brand Loyalty or Loyalty to the Rewards?”Show original Filed under: Uncategorized
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DGAlcorn ~ Customer connection, · 1Y ago

Business Networking Techniques – an interview with Bonnie Ausfeld

“Business Networking Techniques with Bonnie Ausfeld” In this episode, Dan and his guest Bonnie Ausfeld, author of “Business Networking Techniques for The Professional “ discuss techniques essential to successful business marketing.  Bonnie shares proven tips on “How do I get YOU to remember me and w
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