Free e-book: Social by Social
Book review… Social by Social A practical guide to using new technologies to deliver social impact 256 pages ISBN 978-1-906496-41-8 Available as a paperback, to read online, or as a free PDF download It’s just been published by UK’s NESTA (National Endowment for Science, Technology and the Arts), and is written specifically for the public and non-profit sectors. Essentially it is a valuable practical guide to using Web 2.0 concepts and social networking to communicate effectively. The publishers say: “Social by Social is a practical guide to using new technologies to cre

Thinking outside the box
Scroll down the page to see a graphic video that demonstrates ‘thinking outside the box’ – and thereby enticing people to stop and do something in a different way. Adding fun to the equation makes a big difference, creates desire, and unlocks our inner child. There are also some parable meanings in the visual story too – if you stop to think about them. Please add your thoughts via ‘comments’ link below. There are many ways to be creative – check this page with a gorilla video. Creating desire is a key element of any message we want people to act on. A very signific

Escaping from evangelism methods that don’t suite you
Book review on the just-released… Got style? Personality-based evangelism Jeffrey A Johnson ISBN 978-0-8170-1555-8 Judson Press We usually find it frustrating and discouraging to try and fulfill a role for which we do not have the gifts – it’s like being a square peg in a round hole. It is yet more discouraging to feel completely inadequate in comparison with those who do seem to have these gifts. Yet how good it seems when our gifts and temperament match our responsibilities and minis

Technology news and ideas
Much web and technology news is positioned for the web or computer professional. UK’s Guardian newspaper runs regular technology news online (and in Thursday’s print edition) pitched at the rest of us. Worth bookmarking. One recent and insightful feature was How laptops took over the world. “The availability of cheaper usable laptops, wifi, or 3G web access, is switching the balance between being tethered to a unmovable desktop machine, and a portable go-anywhere workstation.” Over at Pastor Ralph Wil

The social media revolution
If Facebook were a country, it would be the fourth largest in the world. This video places the growth of social media into context: Check our pages on social&nbspnetworking too. Enrique de Argaez of InternetWorldStats, gives in his newsletter the latest figures for web usage (he has yet to post these on his site). 21 years after the first moves were made to open the previously private and academic networks to the public as the baby Internet, (see history), he claims the