Digitology - The Digital Marketing Blog

This week, Three launched their latest campaign, ‘Support Works’. The campaign, which is focused on celebrating the vital role that fans play on the Irish Football team's journey to Poland, is part of Three's sponsorship activity for the Irish Football team.The campaign features two new tv ads runni

To celebrate the start of Madonna’s 2012 World Tour and her 12th studio album ‘MDNA’, Smirnoff today announced the launch of a new Limited Edition pack that offers fans the opportunity to experience Madonna like never before.The first part of the Limited Edition pack is a VIP access card. This gives

Today, Thursday 3rd May, Three announced they are teaming up with a host of Irish music talent and Today FM’s Ray D’Arcy to release the eagerly awaited Official Republic of Ireland Song for Euro 2012.‘The Rocky Road to Poland’ has been recorded by Damien Dempsey, Danny O’Reilly (Coronas), Bressie an

This week, Three announced their partnership with Republic of Ireland defender, Richard Dunne for the launch of their Samsung Supporters Kit. The kit, which includes a limited edition Samsung Galaxy Mini, is available from Monday 7th May and is priced at €89.The Kit includes; a limited edition Samsu

As you may have heard, Guinness is rolling out its Mid-Strength 2.8% brew across the country, and to celebrate the roll-out they have announced details of a taste test tour to Dublin, Cork, Mayo and Belfast. The tour will be kicking off in The Leopardstown Inn, Brewery Road, Stillorgan, Co. Dublin f

Pippa O’Connor revealing Ireland’s biggest Wi-Fi hotspots this springToday, Three announced that they will be expanding their partnership with Bitbuzz to provide free Wi-Fi to all their Smartphone customers. Since July 2010, all Three’s iPhone customers have been able to avail of free Wi-Fi through

Ballygowan has just launched a brand new campaign, "Drink It In", celebrating the brand's new look and design and driving uptake within the 20 to 30 year old market. The campaign not only features a TV ad, but also utilises radio, PR and social media.Speaking today at the official launch of the new

Carbon monoxide (CO) poisoning claims the lives of approximately 75 people each year in the UK and Ireland. In the UK it is estimated that 20% of homes have a working CO alarm installed while in Ireland only 10% homes are thought to have an alarm.CO is totally invisible to the human senses and can b

Electronic Arts Inc. today announced that the next collaborative project between The Sims and Katy Perry will be available this June on PC/Mac. In The Sims 3 Katy Perry’s Sweet Treats, players can sweeten up their Sims’ lives with Katy Perry-inspired, candylicious items that will enhance their game