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DIY Marketing

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Blog Name: DIY Marketing
Url: http://diy-marketing.blogspot.com/
Language: English
Topics: marketing, internet, Mary Lou Roberts
Description: Shattering Barriers Between Marketers and Customers
Popularity: 1 Followers

Blog Feed

Does Behavioral Tracking Threaten Consumer Privacy?
According to a recent study by researchers at the Universities of Pennsylvania and California at Berkeley and sponsored by the Rose Foundation for Communities and the Environment, consumers think i...more
Did You Get a Twitter Wake-Up Call?
Black Friday has been a retail shopping phenomenon, probably ever since shopping malls were invented. A few years ago, Cyber Monday joined the retail scene as an important online shopping day, alth...more
Augmented Reality meets Social Media meets the Christmas Holidays!
Augmented Reality has been getting a fair amount of attention lately. As Business Week puts it, brands are looking for new ways to engage their customers. Dorian Benkoil, writing in Poynter Online,...more
Online Shopping Gets Social
Today’s eMarketer newsletter reminded me that I had intended to follow up some recent articles on social shopping. As so often happens, I found more than I expected. Start with the chart from eMark...more
Brand Attitudes and Behavior ARE Affected by Social Media!
The headline in the IAB newsletter says that “product chatter is getting louder on social media.” The article in MediaPost quotes data from a study by Performics that includes:• 30% of their respon...more

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