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Gloria Rand's Blog provides news, tips and articles about search engine optimization, copywriting, marketing and social media trends.

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Gloria Rand's Blog SEO, Copywriting, Marketing, Social Media

English - Seo, Copywriting, Social Media

http://www.gloriarand.wordpress.com

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Gloria Rand's Blog · 2W ago

Pay To "Highlight" Your Facebook Status Updates To More Friends - A Reckless New Ads Test

Reblogged from TechCrunch: Only 12% of your friends see your average status update, but Facebook is testing an option called “Highlight” that lets you pay a few dollars to have one of your posts appear to more friends. Highlight lets the average user, not Pages or businesses, select an “important po

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Gloria Rand's Blog · 2W ago

3 Reasons Why You Should be Using LinkedIn Groups

Do you belong to any LinkedIn Groups? If you do, when is the last time you participated in one? By participating, I don’t mean that you shared your latest blog article in a group, or posted the link to your newest webinar. I’m talking about taking the time to read through other people’s posts and [.

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Gloria Rand's Blog · 3W ago

New Facebook Admin Feature Lets You Control the Past

Love it or hate it, Facebook Timeline for pages is here to stay. If you’re a small business owner, it’s time to start maximizing the new display to your company’s benefit. One way to do that is to add milestones which highlight notable events in your company’s history. Milestones are similar to high

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Gloria Rand's Blog · 4W ago

3 Ways a Hotel Can Ensure Repeat Business

I attended a speaking workshop recently in Hutchinson Island, Florida, hosted by AmondaRose Igoe, of HighPerformanceSpeaking.com. The workshop was great; I learned some terrific tips about how to create a presentation and use it as a sales tool for your business. Not only was the location awesome –

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Gloria Rand's Blog · 1M ago

Gloria Rand’s New Website Copy Generates Higher Sales of DOM Dugout Manager

Oviedo, FL – April 16, 2012 – Gloria Rand – SEO Copywriter is pleased to announce that the new website copy she wrote for CSI Creative Sport Innovations has generated increased sales of CSI’s signature product, the DOM Dugout Manager. CSI hired Gloria to rewrite the Home page and Store page for CSI’

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Gloria Rand's Blog · 1M ago

How an Orlando Attorney Uses Social Media for Business

From time to time in this blog, I’ve shared different tips and strategies for using Twitter and other social networking sites to grow your business. Whether it’s retweeting other people’s blog articles, or doing a #FollowFriday shoutout, using Twitter and social media successfully comes down to one

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Gloria Rand's Blog · 1M ago

How to Run (and Win!) a Twitter Contest

One way to engage your Twitter community and promote your business at the same time is to run a contest. If you choose to give away a prize, you can tweet about it, or you can use a free service to help you promote it like Tweetsw.in. How Tweets Win Works When you create a [...]

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Gloria Rand's Blog · 1M ago

AT&T Poll Reveals Importance of Online Marketing for Small Businesses

Male business owners are more likely to rely on their company website for marketing than female owners — 65 percent vs. 58 percent — while female business owners are more likely to rely on social media than their male counterparts — 48 percent vs. 34 percent. via AT&T Poll Reveals Importance of Onli

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Gloria Rand's Blog · 2M ago

Big Brands Taking Over Twitter, Facebook at Expense of Small Biz?

Is it just me, or does it seem like Twitter and Facebook are squeezing the small business owner out of their networks as they chase ad revenues from companies like American Express, Nike and Coca-Cola? I think Facebook’s recent addition of timeline for pages, and some new premium advertising platfor

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Gloria Rand's Blog · 2M ago

10 Small Business Facebook Cover Photos

Has the latest Facebook change driven you to Google+ or Pinterest yet? Yes, Timeline arrived on Leap Day for Pages, and even though the mandatory switch doesn’t take place until March 30, I’m surprised at the number of businesses who have “leaped on board” already. (pardon the pun) I’m still in prev

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