Greatinsights
Information
| Blog Name: | Greatinsights |
| Url: | http://www.greatmindsinteractive.com/blog.aspx |
| Language: | English |
| Topics: | social capital, social media, web 2.0 |
| Description: | GreatInsights provides a forum for discussion about building social capital for organizations with topics ranging from social media, edemocracy, inbound marketing, Web 2.0, social graphs. |
| Popularity: | 6 Followers |
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Mining Social Media Buzz for Actionable Results
With the announcement of Microsoft's Looking Glass product, the online debate about moving beyond the practice of monitoring and analyzing the social web to gain insight into consumers' wants, needs and experiences has shifted towards using online buzz to help predict sales, market share, competitive positioning and other outcomes.
With the announcement of Microsoft's Looking Glass product, the online debate about moving beyond the practice of monitoring and analyzing the social web to gain insight into consumers' wants, needs and experiences has shifted towards using online buzz to help predict sales, market share, competitive positioning and other outcomes.
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