Don’t abuse Facebook profile pages!
As many of you know, I do a fair amount of consulting for clients using social media especially Facebook and Twitter. I’ve helped dozens of businesses set up and maintain Facebook pages and Twitter feeds. More and more, I see businesses using personal profiles to promote their businesses. Bad idea! Facebook will eventually shut down your account, without warning, embarrassing you and erasing all your efforts to build your brand with your customers. A personal profile page must carry the name of a real person and the legit way to promote your business is with a business page. However, many businesses don’t do this out of ignorance, or intention. Local