| Blog Name: |
Internet Marketing |
| Url: |
http://www.glennhefley.com |
| Language: |
English |
| Topics: |
SEM, Converstion, Internet Marketing |
| Description: |
Internet Marketing from an SEM, Search Engine programming point of view. How to rock on the Search Engine Results Page, and create landing pages which convert. |
| Popularity: |
1 Followers |
Improve your Acquisition Rate
Landing Pages are an Art form. I'm not saying this to create mystique or put them on a level all their own. I'm describing them this way, because this is exactly what they are; Landing Pages induce an Emotional Response.
As a writer, the first task for any Landing Page is deciding on the Emotional Response I want to achieve. If I am writing a Bid, on Guru for a New client, then I want to project Confidence, and Attraction. Since my Acquisition Rate on Guru.com is reported between 18% and 24%, depending on the month and my interest level, I can confidently say that this combination is working for me.
Virtual Machines and Web Development
I can not think of a more useful tool to come down the pike in recent years than the landing of light, fast, efficient and ... working... Virtual Machine appliances. In fact, for the development of web applications, its a basic must for anyone serious about putting together professional level software packages for their clients. Just about every ISP out there on the Internet is running something just a little bit different than everyone else. Different versions of PHP, MySQL, Apache -- different mods and additions installed, different layouts, the whole list of variables is huge and growing.
Not enough data.
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