Lakeside Marketing Solutions

If you are a local business the daily deals, such as Groupon, are really not a great marketing strategy. Unless the customers you bring in turn into repeat business, it is really a very costly loan. And for companies like  Groupon it is not a great long term business model at all. From a guest [...]

This is an example of a fairly basic 30 second commercial or infomercial. Your marketing videos can be even simpler like a slideshow of still images or powerpoint slides, with or without voice over.  Alternatively you can go with very high quality videos putting yourself and your business on camera.

In the first quarter of 2011, QR code (2D bar code, mobile bar code) scanning increased by over 4000%, according to a Mobio Identity Systems study.   New iPhones and android based smartphones are being sold with built in QR code readers (and older smartphones can download the readers for free), help

Is your business taking advantage of the mobile market? In 2010, 297 smartphones were sold worldwide.  There were 1.6 billion total mobile phones. Most people do not leave home without their phones, so there is no questions that businesses today should be using mobile as part of their overall market

I’ve just added a new page to this site.  These are the tools I recommend for doing business. Mostly online tools plus a few extras. This makes it easy for you to buy your website domain names, get website hosting, get an email marketing service and more. Go to the Online Marketing Business Tools pa

Mobile Fitness Personal Training is sponsoring a benefit raffle.   Buy a $10 Raffle ticket at the Mobile Fitness Studio located on 49 Dartmouth St, Portland, ME for a chance to win $600 in personal training.  All proceeds go to WinterKids, St. Mary’s Food Pantry, Wayside Soup Kitchen, and the Biodiv

Noah Elkin, senior analyst at eMarketer, New York, revealed seven key trends that mobile marketers need to know during a keynote address at the digiday: Mobile conference. No. 1 Mobile usage has become pervasive. No. 2 Mobile devices and platforms have experienced dramatic evolution. No. 3 The devic

A new Nielson report gives  insight as to  how people use apps on their phones. Games, weather and navigation/maps topped the list. The report starts with a message that is crucial for businesses to understand – “most Americans can’t imagine leaving home without their mobile phones” and points out t