The only difference between the mild-mannered civilian and their superhero alter-ego, is the little black mask. It's about identity. Image. Branding. What does your image say about you? Are you Bob Smith, sweet and quiet baker, or are you Amazing Cake Guy, able to produce tasty masterpieces in a single whisk? Are you Sally Jones, monotone and reliable banker, or are you Wealth Watchwoman, round-the-clock guardian of citizens' finances? Little Black Mask will help reveal your inner-superpowers and showcase them to customers who need you so you can save the world, one ______ at a time (you fill in the blank).