If these social media "gifts" can be called tools, what is their best function? Does the amount of social media connections a person has really indicate anything important? If connections between people are potentially limitless, what is the value of a connection? In the value discussion, does quality really trump quantity? In a sphere of infinite competition for attention, how do you measure loyalty? And can all of these connections and all of this conversation be transferred to anything meaningful offline?
Measured Impact is my social media experiment and my attempt at answering these questions. My goal is to create a contest to measure your influence in social media in a way that will transcend the number of followers, friends, or connections that you may have, while making a positive impact. Sound like a cool idea?