Freemium Revenues: Social Media Business Podcast
We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free, how can you then charge for it? And what is fr

Twitter Lists I Am On
I first started looking down the lists of lists, the Twitter lists list, to see if there were any that I had to remove myself from. One removes oneself from Twitter lists by blocking the person who created the list. Stands to reason. I thought I’d remove myself from any list like “bitch” or “annoying”, and go downhill from there. After all, we are told time and again that online

Australia Toyota Yaris social media campaign Downfall
Toyota have chosen 5 or 6 agencies and have asked them to spend $15,000 each on a “social media marketing campaign”. Think “stunt” and you have a better idea of what they are talking about.. And while traditional media pitches means war to get content into banner ads, on TV and radio, when it comes to usi

Media140 Sydney: Social Media Twitter & Journalism
I spoke at Media140 Sydney – I want to highlight some of the “arguments” used against social media by the panels, also focus on Everybody co-creating The Human Narrative and the diminishing role of journalists who take news from one part  of the community

API Widget Economy: Social Media Business Podcast
Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. Web 3.0 is “little bits everywhere”