Terry A. Rondberg, D.C. serves as Founder and CEO of the World Chiropractic Alliance (WCA), an international organization that promotes drug-free, subluxation-based chiropractic. A leading figure in the chiropractic community, Dr. Terry Rondberg is committed to the health and wellness of others. Terry Rondberg, DC, is an accomplished author, public speaker, educator and chiropractic advocate.
This is a speeded up world and the admonition to “take time and smell the roses” doesn’t apply when it comes to a health care practice. Patients often visit a chiropractor when faced with an acute problem like back pain. Later, after being educated about chiropractic as a lifetime wellne
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It’s an undisputed business law that word-of-mouth marketing is the most important ‘sales’ tool there is. Nothing convinces a potential customer, client, patient, or consumer to say “YES” to an offer better than a personal recommendation. That’s why online review services like Angie’s List and socia
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You established your office in a good location. You bought whatever equipment and supplies you might possibly need. You hired an efficient staff. You launched a terrific public relations campaign. So what. I don’t mean to sound sarcastic, but the fact is, none of that will guarantee your survival le
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Not long ago, a chiropractor in the Midwest noticed that many of her regular patients weren’t showing up any longer. At first, she figured it was a seasonal thing (“It’s always hard to get patients to show up in winter…”). But when the weather improved, her PVA continued to decline. When she was tol
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One of the major factors in health today is weight. Obesity affects more than 50 million adults and 16-33% of all children and adolescents. In just the last 40 years, the problem has increased by 300%. Chiropractors are increasingly being asked to address that issue in their patients, even if it’s s
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The importance of picking a web designer you can trust was made obvious this week when the Internet grapevine circulated the story about a chiropractic office that allegedly failed to pay the web designer who built its new site.
It’s inevitable that our enthusiasm will sag now and then, no matter how much we love what we’re doing. In private practice, as in any endeavor, there’ll be times when the steady stream of patients or projects keeps us busy, but not motivated or inspired. I have two sure-fire ways to re-infuse
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Wellness professionals need to develop and use a new set of metaphors that stress the vitalistic nature of the body without pushing too far into the realm of religious rhetoric. It’s an interesting challenge but the right metaphors ultimately will help redefine health and educate patients.
Are you as bored with making New Year’s resolutions as I am? Every year we make our list, and although our intentions are good, most of us don’t make it past Feb. 1st before we lapse back into our old habits or patterns. It’s bad enough when this happens in our personal life (losing those last 10 po
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According to a new Johns Hopkins-led research study, slavishly following long-held guidelines for diagnosing the cause of arthritis-related back pain is resulting in excessive tests, delays in pain relief, and wasteful spending of as much as $10,000 per patient.
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