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Seth Godin · 8h ago

What will you do with your surplus?

If you have a safe place to sleep, reasonable health and food in the fridge, you're probably living with surplus. You have enough breathing room to devote an hour to watching TV, or having a...
Seth Godin · 1d ago

A publishing master class

Announcing a two-day workshop in my office for 8 people. I define publishing as the work of investing in intellectual property and monetizing it by bringing it to people who want to pay for ...
Seth Godin · 1d ago

Processing negative reviews

Assumption: Some people love what you do. They love your product, your service, the way you do your work (if that's not true, this post isn't for you. You have a more significant problem to ...
Seth Godin · 2d ago

On leveling up

I got a note yesterday from a recent grad of the altMBA. He said, "I have to say that the value I have gained from this group far exceeds anything I could give back, and please know that it ...
Seth Godin · 3d ago

What makes your sirens go off...

Somewhere, someone is doing something that got your attention, inciting you into action. Somewhere, someone is: Taking your share Wasting an opportunity Cutting ahead in line Suffering at th...
Seth Godin · 4d ago

Price vs. cost

Price is a simple number. How much money do I need to hand you to get this thing? Cost is more relevant, more real and more complicated. Cost is what I had to give up to get this. Cost is......
Seth Godin · 5d ago

Look around

Proximity matters a great deal. Detroit car executives in the 1970s and 1980s consistently failed to respond to the threat from Japanese imports. They weren't merely arrogant—they were blind...
Seth Godin · 6d ago

On speaking up

The status quo is not kind. It works overtime to stay the status quo, and that means that new ideas, urgent pleas and cries for justice are rarely easily voiced. We're pleased that Annie Ken...
Seth Godin · 1w ago

Seeking sonder

Sonder is defined as that moment when you realize that everyone around you has an internal life as rich and as conflicted as yours. That everyone has a noise in their head. That everyone thi...
Seth Godin · 1W ago

Distance to the top

It's tempting to enter a field where mastery is assured, where you have a very good shot of being as good at it as everyone else. It turns out, though, that the most exciting and productive ...