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Seth Godin · 8h ago

The rigor imperative

When the project is emotional, or urgent, or loaded with resonance, it's easy to dispense with rigor. It is, after all, an emergency. No time for the process, for doing the hard part first, ...
Seth Godin · 1d ago

Noticed vs. missed

Will they notice that you've left? There are lots of ways to be noticed. You can be loud. Argumentative. You can be sour, difficult, a bit of a diva. You can take umbrage at every opportunit...
Seth Godin · 2d ago

"Is the noise in my head bothering you?"

The monologue that runs in our brain is loud. It's heavy-metal loud compared to the quiet signals we get from the rest of the world. All day, every day, that noise keeps going. It's the only...
Seth Godin · 3d ago

Status roles

"I don't have much, but I have more than you do..." The second episode of my podcast is out today, and it's the result of perhaps fifty blog posts I wrote but didn't post, because the topic ...
Seth Godin · 4d ago

"The Luckiest Lottery Store..."

Really? That's the headline in the paper. Of course, there's no such thing as a lucky lottery store. And rational, long-term citizens never buy lottery tickets, because it's a lousy bet. But the idea of the lucky store is precisely...       
Seth Godin · 5d ago

A changemaker's triangle

Editor, publisher, instigator. The instigator is the author, the dreamer, the writer. She creates a screenplay, founds a non-profit, says what needs to be said. The editor curates. Picks and...
Seth Godin · 6d ago

Building, breaking, fixing

We spend some of our time building things, from scratch. New ideas, new projects, new connections. Things that didn't exist before we arrived. We spend some of our time breaking things, usin...
Seth Godin · 1w ago

Quick or smart?

Your smartphone makes you quick, not smart. Every time you pick up your quickphone, you stop inventing and begin transacting instead. The flow of information and style of interaction rewards...
Seth Godin · 1W ago

"I'm not selling anything"

Of course you are. You're selling connection or forward motion. You're selling a new way of thinking, a better place to work, a chance to make a difference. Or perhaps you're selling possibi...
Seth Godin · 1W ago

Looking for seekers (who are looking for you)

"Don't go to the supermarket when you're hungry." The reason is obvious--when you're hungry, you're likely to buy things. The risk is that you'll buy something you don't need, because, of co...