Sign Arts Education

With Google taking over the world (okay by me), it was not surprising to discover that multiple accounts with Google for Apps, docs, business, sites, and more were a tangled mess of spaghetti! Suddenly, it's the end of April, and I finally found my login ;) Whew!It's time to Cue the Future - as most

As we discussed in January's blog post, there are many factors that make up the science of signs. We are touching upon some of the most basic - but most important - considerations. Good sign design starts with legibility and readability, and then must address visibility and conspicuity.  Here we are

Let's take a look at effective sign design. Really, take a look. This is Part One of a few posts that will be a refresher to most, and new to some, with respect to legible, readable signage!Getting the Message AcrossThe US Small Business Administration tells us that an on-premise sign is by far the

A nice set of sign benefits you can draw from to assist in guiding and educating your clients. Put these in your quiver and fire at will!  1) Car Wraps Advertising – a great value for your advertising dollar: Statistics from the American Trucking Association and the Outdoor Advertising Association

Mark Rugen, Long Time Friend of the Industry, Receives AssistanceTuscaloosa, AL (May 1, 2011) – Weather officials said more than 175 confirmed tornadoes hit the South and the Midwest April 27-28, and the total, once all is examined, could surpass 300. The twisters caused at least 327 deaths, at lea

This is a new, regular feature of the Signhugger Blog, with the help of Tod Swormstedt, Founder of the American Sign Museum. My purpose, when I approached Tod for this concept, was to draw attention to the ways that signs have been part of our visual lexicon for generations, and how they create a m

This is a new, regular feature of the Signhugger Blog, with the help of Tod Swormstedt, Founder of the American Sign Museum. My purpose, when I approached Tod for this concept, was to draw attention to the ways that signs have been part of our visual lexicon for generations, and how they create a m

We live in an exciting time in the green and healthy sustainability movement. At no other time in history has the built environment gained such prominence. It is widely accepted that we have a moral imperative to reduce the human-induced ecological impacts on a planet now inhabited by 6.6 billion pe