Small Business Online Coach
Google Maps: Citations, Reviews, & User Content
Claiming and filling out your Google Maps Listing is the easy part, but it’s usually not enough when trying to rank within the ultra competitive Google Maps 7-Box. The last place you want your local business to be listed in is in the “More results near…such, such city” which might as well say “More results near invisible city”.
Even if you do manage to get a decent ranking within the 7-Box by only claiming and filling out your listing, don’t hold your breath because soon your local competitors are going to realize that is a prized position to have and will compete aggressively for that
Setting Up Google Maps Listing Within Google’s LBC
If you haven’t gone through the initial Introduction to the Google Maps we suggest you do that first. This section below is the second part to our free Google Maps Course.
It’s amazing how many things you can do wrong with these free listings. Just following our advice to filling out your Google Maps Listing within the Google’s Local Business Center (LBC) can be the difference of your business out ranking your competition in the 7-Box.
Before we get into the nitty-gritty of how to set-up
Introduction to Google Maps & Google’s Local Business Center
I may have rambled a little long in the video above , but the point I was trying to make is that a very large percentage of all searches have a local intent, so much so, Google is displaying a (7-Box) Google Maps listing in the organic SERP’s (search engine results pages) on many searched broad keyword terms.
When people are searching and add a local modifier to the searched term (like a city or postal/zip code), then the searcher has 100% local intent. Google knows this and then serves up the 7-Box Google Maps listing at the top of the organic
SEO & PPC – The Perfect Couple
I just found this interesting post today at WebProNews.com where they revealed the Coles Notes version of a recent study done by two NYU Professors. It basically shows that by having a strong SEO presence and running PPC ads together will improve your conversions rates.
Why Having a Visible Google’s Local Listing is Essential for Small Businesses
Getting a free local listing with Google’s Local Business Center is easy, but attaining top positioning is not. You must understand the ‘ins’ and ‘outs’ of how Google ranks their local listings, which does NOT play by the same traditional SEO strategies for the organic listings.
Here are a few tips (but not all our stealth [...]
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