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Tips and musings on managing social media campaigns for small business. How to info for writing, getting noticed, relationship building and time saving.
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Alison Stoodley
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Social Media Management

English - Social Media, Small Business, Marketing
http://www.alisonstoodley.wordpress.com
Social Media Management · 3M ago

Best Times to Post to Facebook

Clients ask me all the time “what are the best times to post on Facebook?” Here is the magical answer, “I haven’t got a clue.” Why don’t I have a clue you ask? Because I don’t know your audience and that fact is the most important one when deciding when to post. So, how do [...]
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Social Media Management · 3M ago

10 Things You Should Do When Using Facebook for Business

1. Claim your username – If you haven’t already, go here and claim the name that best fits your page. This makes it much easier for people to find you and for you to pass on your Facebook contact info. For instance, “Find me at http://facebook.com/AlisonStoodleyEnterprises“  is a lot easier to pass
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Social Media Management · 4M ago

Happy New What?

New Year – new you, new business, new body, new mind, new adventures, new loves, new houses, new homes, new friends, new connections, new opportunities, new world. These and many more ‘news’ are standing before us all now in the fresh, enthusiastic wonder that is 2012 – the question remains – what w
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Social Media Management · 5M ago

Tweet Much?

No, seriously, tweet much? Most of the clients or friends I ask answer that they don’t. They don’t because they think the mundane details of their lives are ridiculous and if they haven’t got something relevant to their business to say, they say nothing… (insert crickets here). The problem with that
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Social Media Management · 6M ago

Gathering Customer Information With Social Media

Have you cultivated a social media following? If yes, then you have an opportunity you may be missing – information gathering. In most cases a loyal audience will tell you anything you want to know, within reason. And most of us want to know a lot about our customer right? So, start asking. Ask them
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Social Media Management · 7M ago

2 Steps to more Followers

Sifting through the local paper this morning I noticed a lot of small businesses advertising their wares. Yoga/Pilates studios, restaurants, clothing stores, massage therapy clinics, and many many more. One thing conspicuously absent from almost every single ad were their social media links. Not a l
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Social Media Management · 1Y ago

It’s NOT All About the Numbers.

Too often clients ask me, “ how can I get more fans on my page?” They think, as most do, that Facebook fan page success is all about the numbers. Not so. Facebook, and social media in general, is all about engagement, not numbers. If you have thousands of fans who don’t care about your [...]
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Social Media Management · 1Y ago

2 Very Important (and often overlooked) Social Media Essentials

1. A Social Media Strategy. If you are using social media without one, you are definitely spending more time than you need to, and you are probably not getting the full return on your investment. Having a strategy that outlines the steps to take, and the ones to avoid, is as sensible as using plans
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Social Media Management · 1Y ago

Are you flying blind?

Many of the companies that I see on Facebook, Twitter, LinkedIn, etc., appear to be there ‘on the fly’. I will notice a post from them occasionally or they are constantly trying to sell something, I mean every post. Of the constant sellers I have no idea what most of them are up to now [...]
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Social Media Management · 1Y ago

fear not…

When many of us first wade into the social media jungle we notice a few things.  First of all, this stuff takes a fair bit of time  and second there is a lot more to an effective social media strategy than simply posting to a twitter account occasionally. The biggest surprise for me was to [...]
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