Are your recruiters, HR reps, and hiring managers hurting your brand?
Over the last eleven months I’ve interacted with a number of recruiters, plenty of HR people, and various hiring managers. From my experience in plenty of the interactions (not all), their representation of the brand was to be desired. At a time when the unemployment rate is 10.2%, and a percentage of that population is interacting with your company, it seems like this would be a prime

Modernizing Corporate America
I was at King Street Station the other day, and read the building’s timeline describing the life of the edifice. In the 1960’s, the crown molding ceiling was covered with a drop ceiling in order to “modernize.” As I read Clay Shirky’s Here Comes Everybody and thought about the “invention” of the institution, the org structure and the way we do business, it reminded me of the “modernization” of

Measuring Influence
With word-of-mouth being the most trusted and valuable source of information, influence then plays a huge role in how we connect. But what is influence and how do we measure it? This is where the worlds of sociology, discrete mathematics, and marketing begin to collide, three of my most favorite subjects! The study of influence is a “fundamental property of social structures”<!--[if

What I Want to be When I Grow Up
Short Version I want to land a job in the web analytics space. I want to “study” digital media from an anthropological perspective using quantitative and qualitative methods. Long Version And at each step in the road of my career, the one thing that was prominent in my decision making was “I want to keep learning. I want to be challenged. I thirst for knowledge.” So when the opportunity