The Buzz! by Mike Schaffer
Social Media Thanksgiving
Thanksgiving is one of my favorite holidays of the year. Great food, decent-enough football, quality family time, some good Friday bargains…it’s a terrific time.
Well, I won’t be celebrating a traditional Thanksgiving this year, since Marisa and I will be in Thailand for our Honeymoon! Definitely a good reason, no?
This is going to be my last post here for several weeks, and I couldn’t think of a better topic to write about than giving thanks.
Obviously, I’m thankful for:
My Wife:
Redskins “Owner” Convicted???
Check out this fun viral video we made for the National Museum of Crime and Punishment!
Go easy on my horrible acting skills! (But be very generous with praise for my interns who rocked it here!)
PR Buzz – Don’t Be Like The Ultimate Warrior
Growing up in the 1980s and early 1990s, one of my favorite professional wrestlers was the Ultimate Warrior.
Not familiar? Take a look:
You can see why a little kid would be magnetized to him. Action figure physique, off-the-charts intensity, frenetic energy…a really fun presentation.
But at the end of the day, the Ultimate Warrior was an extended flash in the pan.
Here are ways you can avoid being like the Ultimate Warrior as a publicist:
Television Preview – Not what it seems…
Tonight, my wife and I were set to participate in what we were told was a preview of TV content to be shown nationwide.
The presentation was put together by a company called “Television Preview.”
It was NOT what we expected.
——————————————
We were instructed by the tickets to arrive at the hotel by 7:30pm for the 7:45pm program start. When we got in line at 7:20, there were at least 120 people ahead of us.
Red Flag #1 – A well-dressed man in his mid-20s came out to inform us that
Is Targeted Advertising Insulting?
This may come as somewhat of a shock to you, but I like to watch NFL football. (Please, pull your jaw off the ground, you’re making a scene!)
I love the action, the passion and the gamesmanship. It really is terrific theater.
The NFL target market appears to be Macho Men...oooohhh yeah!
The only issue I take with enjoying an NFL Sunday is the slate of advertisements directed towards me.
Here is what the advertising world thinks I am, with the truth in (parentheses):
- Single or Married to significantly better looking wo
Not enough data.
Calculated for blogs with 20+ followers.
- Metroville
culture, sports, entertainment
- Short Bus Crew
Politics, Sports, Life
- PRogress not PRfection
PR, socialmedia, PR2.0
- Cuzoogle
sports, toronto raptors, entertainment
- Pay-on-Performance PR
PR, Marketing, Business
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