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Head of communications for a large law firm posts on a variety of subjects involving communications, marketing, writing, language and life.
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John M. Byrne
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The Byrne Blog Communicating on Communications

English - Communications, Marketing, Law Firms
http://thebyrneblog.com
The Byrne Blog · 1Y ago

He’s baaack….

I would like to say first thing that it’s not a good thing to ignore a blog for nearly three months.  Shame, shame, shame on me.  But I’ve really only been ignoring it; I haven’t abandoned my blog.  Especially not since I just got a “hit” on one of my postings in the most recent client alert publish
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The Byrne Blog · 2Y ago

Speaking of Social Media

I’m very excited about the opportunity today to talk at the ACC Chicago Chapter event on “How Social Media is Changing the Way We Do Business” being held at Drinker Biddle’s conference center in Chicago.  It features three sets of panelists from both Drinker Biddle and top companies discussing a var
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The Byrne Blog · 2Y ago

It Goes Without Saying

Over the past few weeks, I’ve been marveling over the experience I had during and after the Legal Marketing Association’s annual national conference.  It was obviously an honor to be invited to speak about how law firms are using social media from an in-house marketing/communications perspective.  T
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The Byrne Blog · 2Y ago

Here’s a Story About Social Media…

Now that I’ve returned from the Legal Marketing Association’s annual conference, where I spoke on the topic of social media, I can report that many, many law firms (and their lawyers) find that social media is still something to be regarded as not worth the time or effort.  As evidence, take a look
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The Byrne Blog · 2Y ago

AmLaw 100 Firms on Twitter

As promised, here’s the results of my survey of AmLaw100 firms who have a presence on Twitter.  As I did  my research, I was reminded how lousy the search function is on Twitter.  I also came up against a search limitation after about 25 (or so) searches… I would have to wait until the top of [...]
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The Byrne Blog · 2Y ago

AmLaw 100 Firms on Facebook

At a presentation yesterday at the Legal Marketing Association’s annual conference, I discussed a survey I did of how many AmLaw100 firms have a Facebook presence in the form of a fan page.  For reference and posterity, I am sharing the results here on the blog, too.  I also surveyed the same firms’
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The Byrne Blog · 2Y ago

Sample Social Media Policy

As promised in yesterday’s session at the Legal Marketing Association conference, a sample social media policy for a law firm can be found here.
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The Byrne Blog · 2Y ago

And Now, Something (Somewhat) Completely Different…

With apologies for those readers, friends and family with absolutely no interest in legal marketing, per se, I will be using the blog in the next few days to support some of my communicating at the annual national conference of the Legal Marketing Association in Denver.  My participation on a panel,
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The Byrne Blog · 2Y ago

Signs of the Times

I came across this article in Sunday’s Chicago Tribune that nearly perfectly juxtaposed the old world that seems to be falling away quickly with the new world that has arrived.  The story is about the closing of a once-successful Chicago dairy – McDonald’s was a customer, buying supplies for its mil
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The Byrne Blog · 2Y ago

From the Department of Redundancy Department

I gave a presentation yesterday on “The Brave New World of Social Media” to folks from small and large businesses that were attending a program at my firm’s Chicago office.  Not surprisingly, my program title’s days are numbered, as more and more businesses take the plunge into social media. Note th
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