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About this BlogMy name is Meredith Oliver and I am the Digital Diva! I am a professional speaker, consultant, author and founder of Meredith Communications; a web marketing company specializing in website design and search engine optimization. Visit www.CreatingWOW.com to learn more! We provide sales training and marketing services for home builders, senior living communities, apartment communities and many other small to medium size businesses.
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The Digital Diva Blog

English - Internet Marketing, Professional Speaker, Social Media
http://thedigitaldivablog.com/
The Digital Diva Blog · 4d ago

5 Ways Your Sales Team Can Use LinkedIn Groups

One of the most powerful features of LinkedIn that your sales team can use to cultivate new leads and generate sales is called “Groups.” With more than one million groups on this social networking site, there is no doubt that you’ll find at least one, if not several, Groups to join. The trick here i
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The Digital Diva Blog · 1W ago

#FanFactor Friday – Mobilize Your Marketing

Recently, Delta Airlines took their fans on a journey behind the scenes of Delta check-in counters. They installed six cameras inside a checked luggage bag and filmed the bag’s journey to promote the new luggage tracking feature of their Fly Delta mobile app. Watch the video “Behind-The-Scenes: Your
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The Digital Diva Blog · 1W ago

How to Use Facebook Contests to Drive Engagement

Want more fans on your Facebook page or visitors to your blog? Try running a Facebook contest!  Most people like to win prizes and many will participate in a contest if the reward is significant. Facebook contests are great for building buzz about your brand and for making your content visible in th
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The Digital Diva Blog · 3W ago

#FanFactor Friday – Avoid Tweet Faux Pas

Tweeting is a great way to keep your fans informed about what is going on at your company. Twitter is also a perfect platform for engaging your fans in conversations about your brand, products, and services. However, sometimes a tweet can cost your company big bucks, as Panther Racing owner John Bar
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The Digital Diva Blog · 3W ago

Top 5 Mobile Marketing Mistakes to Avoid

Have you ever tried to view a website on a mobile phone? Did you find what you needed or leave in frustration? Even though a majority of mobile phone users surf the web from their phones, plenty of website owners fail to optimize their sites for mobile devices. When a mobile user visits a standard w
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The Digital Diva Blog · 4W ago

#FanFactor Friday – Moms for Mitt

Regardless of your political affiliations in the upcoming election, the Moms for Mitt Facebook Page demonstrates a great way to increase fan engagement and participation. The Moms for Mitt page capitalized on the media storm surrounding the “war on women” and the comment from Hilary Rosen about Ann
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The Digital Diva Blog · 1M ago

Top 6 Smart Phone Apps for Sales People

How did we ever do business before the smart phone? It’s hard to imagine anymore! It seems like every week there’s another new app to help sales people become more productive. Here are the top 6 apps your sales team should have on their smart phones to do business more efficiently. 1. GoToMeeting –
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The Digital Diva Blog · 1M ago

7 Ways to Encourage Comments on Your Blog

If no one comments on your business blog, is it successful? It’s sort of like the old question, “if a tree falls in the forest, does it make a sound?” One of the key ways to turn blog readers into blog buyers of your product or service is to engage with your reader through comments. Here are seven w
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The Digital Diva Blog · 1M ago

5 Ways Your Sales Team Can Integrate Email with Social Media

Almost every week  some marketing pundit declares email is dead or dying because of social media. However, reality is quite different. Email is alive and kicking. Most people still check it every day, either on their computers or mobile devices. Social media, meanwhile, is a highly effective tool fo
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The Digital Diva Blog · 1M ago

#FanFactor Friday – The Hunger Games

Have you seen the new Hunger Games movie? Have you read the trilogy by Suzanne Collins? Are you caught up in the hype and buzz surrounding the movie and books? The movie by Lionsgate has become a huge success, raking in more than $214 million on opening weekend. What prompted the overwhelming succes
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