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Helping people to bring their message to the world, using the latest tools and techniques both online and off.
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Catherine Novak
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The Message Maven
http://www.wordspringwriting.wordpress.com
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The Message Maven
· 3Y ago
My blog has moved
Well, this is both sad and happy news. Only Connect, my first successful blog – in that I’ve actually managed to keep it up and it’s attracted a small following – is moving. You’ll find me blogging about business communications and social media at my very own domain, www.wordspring.ca. Things are
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The Message Maven
· 3Y ago
The Twitter Cull is On…
Oh, how this hurts. I hate breaking up with people. I am going through my “following” list on Twitter, and deleting one name after another. This involves reviewing my list, avatar after avatar, name after name and bio after bio, and assessing each for whether I want them to continue showing up in m
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The Message Maven
· 3Y ago
Blogging – the “fresh goods” of your business
One of my clients (a very worthy organization) has me blogging for them… and you can’t actually get to the page. I have been blogging in the dark vacuum of space now for a couple of days. I fully expect the problem to be fixed by the end of today because the right people have [...]
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The Message Maven
· 3Y ago
Twouble comes to my blog
OK, much as I love social media and blogging, I’m still learning how to do pretty basic things – like embed a video in a post. So if this doesn’t work, it’s probably my fault. If it does work, stick around for a funny take on Twitter. For what it’s worth, I think Twitter has [...]
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The Message Maven
· 3Y ago
Social Media Club – Higher Standards for a Growing Industry
Last night, I had the honour of being the speaker at the first meeting of the Social Media Club, Victoria Chapter. I gave a short talk about how the Internet is really coming full circle, from collaborative groups on Usenets, through the static, brochure-type pages that every business put onto thei
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The Message Maven
· 3Y ago
Social Media – The Wrong Place for a “Push” Campaign
Remember a few years back, right around dinnertime the phone would ring, you’d pick it up and you’d hear “Stay Tuned for this important announcement from [insert company name here]?” Then they’d put you on hold and expect you to hang around for the sales pitch? Whose dorky idea was that?? I’ve tosse
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The Message Maven
· 3Y ago
Social Media – as important to business as a telephone?
Which tools is more important to your business – social networking sites or a telephone? Does it seem like a ridiculous question? Up until this past year, I’m sure the standard answer would have been, “My telephone is an essential business tool. Social networking – you mean Facebook? MySpace? They
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The Message Maven
· 3Y ago
“Only Connect” – Why I’m Renaming My Blog
It’s all about taking action, folks. “Sea Change” requires a name change I’ve had this little blog since the end of November, and its existence has coincided with a fascinating sea change in the way I do business. What started out as a vaguely self-absorbed exploration of my own life coming to term
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The Message Maven
· 3Y ago
Social Media and that elusive ROI
business, social media, sales cycle, relationship building
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The Message Maven
· 3Y ago
Help for busy social media days
I’m starting the day with a list of “to-do’s” that fills a whole page in my notebook. On one hand, it’s overwhelming, but it is also very exciting, because it’s clear from my list that people are looking for information and help when it comes to marketing and social media. In response, I’ve been sa
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