Writing from the Heart, Discovering Your Authentic Voice
It takes courage to be true to yourself and follow your heart. We can often get in caught up in what we think we should do or someone else's magic formula for success and yet at the end of the day we must measure our success by our own values and the urgings of our heart. Social Media is the great equalizer however this does not mean making everyone the same. What makes life so interesting is that we are not all the same and we all have an unique piece of the puzzle to life. This is one of the driving forces that makes social media so dynamic and exciting. People are drawn to people who they feel they can have an authentic connection. We are starving for real connections. At our essenc

Inbound Marketing, Building Organically Creates an Enduring Asset for Your Business
I don't about you but I can be a bit impatient at times with my marketing. Sometimes I want to have built huge exposure overnight and a huge following but like the tortoise and the hare story, the tortoise approach to your marketing has a huge payoff. It is easy to be tempted to throw money at your marketing to hurry it along and yet in the long run content is king on the web. Organic marketing builds your marketing on a solid and enduring foundation. My definition of organic marketing versus traditional outbound marketing is that you are relying on good content and utilizing social media to get your message out to the market place by offering tremendous value to your readers. Traditiona

Mastering Social Media One Bite At a Time
his post is very pertinent to my own journey. It is easy to get distracted and running into too many different directions when setting up your points of contact on the web for your internet marketing. I have 2 youtube channels, my husband has a youtube channel for his new business, I have two blogs, my facebook and my twitter account. I have a dozen or so articles I have written thus far. My plan is to connect all these points and use my youtube channels and articles in part to drive traffic to my blog. As a Master Plan it has a lot of merit however there is something to be said for focusing your efforts. In looking back at my internet marketing experience thus far I can see another appr

Twitter Tips
My husband and I have been attending Tweet Ups in Sedona and Flagstaff AZ. I love this venue, think of it as Meetups for people who use Twitter to promote their businesses. A new feature of the last event we attended at the Sedona Hilton was to share our favorite Twitter tips. I gained some real gems that I will share in this post. Decide in terms of your marketing strategy what your target markets are and seek those individuals out. Be clear on your marketing goals so as you build your list of twitter followers you are attracting those who may be interested in what you are offering. The hardest thing is to share and be heard on Twitter. If you have a big list of followers how do you

Twitter Overwhelms Some Now with the Lists Feature You Can Organize Your Twitter Life
I have been so busy building two blogs, setting up my video marketing and building up my friends on Facebook, setting up a Fan Page I left Twitter for last. I know Twitter can be a great tool but frankly I was overwhelmed with Twitter. A year ago when I joined Twitter I barely used it, when I set up some automated tools into my Twitter Account I started having a steady stream of followers and sadly I had no time to develop relationships on my Twitter account. Now that I'm getting close to having most my marketing pieces in place of course always a work in progress I will be able to devote more time to developing quality connections on Twitter. I was overjoyed that Twitter just announced