eCommerce SEO

Branded Email Marketing

Canadians Love Google
Search engines are the most popular websites in Canada, according to a recent report released by Hitwise, accounting for 15% of all Canadian Internet visits. Google is by far the most popular search engine, dominating the Canadian search landscape at a comfortable market share of 80%, with Microsoft’s MSN/Bing in a second position at 9% of total searches and Yahoo third with 8%. Compare with

Google, Yahoo and Microsoft Search Market Share for October 2009
comScore released the US search engine rankings for October 2009 showing Google’s search market share up to 65.4% from 64.9% in September. Yahoo lost 0.8 percentage points down to 18.0% while Microsoft Bing bumped up 0.5 to 9.9% search market share. Nielsen, on the other hand positions Google at having a 66.1%

Discover The Most Effective Email List Segmentation Techniques
Higher conversion rates depend on getting the right offer, to the right person, at the right time. It’s simple, right? But as a multi-tasked marketer, you know that the solution to this problem is not as clear-cut. With email marketing, the answer is segmentation. The better your segmentation approach, the bette

Advanced Web Analytics: Beyond Page Views for Better ROI
How much time do you spend on your website analysis? No matter which web analytics program you’re using, you can dig well beyond the basic reports to get a better picture of your site’s performance - and increase ROI. Get tips on identifying and fixing poorl

Maximize the Reach of Your Email Newsletter
Don’t let your email marketing efforts stop at the inbox. Bridge the gap between online, mobile, and social to share your message with a wider audience. 64% of decision-makers view emails on mobile devices. By ensuring your newsletter is accessible, you’ll increase your reader base and stand out as a savvy marketer. Get useful tips to better engag