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The Social Media Marketing Blog · 4W ago

The Four Kinds of Content that Move Us

Apropos of nothing, I was thinking of some of the great Volkswagen ads of years past.Volks...
The Social Media Marketing Blog · 2M ago

Is the Future of AI-Powered Search Oral or Visual?

We're moving into an era when more of our desires and demands will be answered — literally...
The Social Media Marketing Blog · 3M ago

Dear United, Your Indifference to Customers Is Showing

By now, you've seen the footage, news reports, tweets, hashtag trends, Facebook posts or g...
The Social Media Marketing Blog · 3M ago

It's Not a PR Problem

Uber seems to be in a perennial communications death spiral. But this isn't about Uber alo...
The Social Media Marketing Blog · 3M ago

Kenneth, What Is the Frequency?

I typically update these pages only when I have something of gravity to write. Something t...
The Social Media Marketing Blog · 3M ago

The Partial Monty — March 27, 2017

This is a bite-sized portion of The Full Monty, the weekly publication from Brain+Trust Pa...
The Social Media Marketing Blog · 4M ago

Digital Business Intelligence Digest — March 20, 2017

This is a bite-sized portion of The Full Monty, the weekly publication from Brain+Trust Pa...
The Social Media Marketing Blog · 4M ago

Newsletter Digest — Week of March 6, 2017

Here's a quick overview of some links from my newsletter from the week of March 6, 2017. T...
The Social Media Marketing Blog · 5M ago

The Metric That Matters

When I worked at Ford Motor Company, I had opportunities to do unorthodox things in the pu...
The Social Media Marketing Blog · 6M ago

Essential Reports and Trends as We Enter 2017

There's no question that 2016 threw a lot at us. It's tough to keep up with trends and ind...