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For Business Sake Create A Corporate Blog

Engaging the Media with Your Blog

The Evolution of Listening to Online Conversations
Not to long ago, Jeremiah Owyang wrote about the eight stages of listening as a social media strategy to learn more about who's saying what online. This type of information helps businesses measure sentiment, monitor issues and potentially avoid crisis,...<img src="http://feeds.feedburner.com/~r/yourprguy_1/~4/3IC23L3OTak" height="1" width="1"/>

PitchEngine Comes Out of Beta
When PitchEngine first launched, I was excited to see the SMR come to life. I've used the PitchEngine platform, and recommended it to colleagues. Maria Reitan of PRSA caught up with Jason Kintzler, CEO and Founder of PitchEngine, at the...<img src="http://feeds.feedburner.com/~r/yourprguy_1/~4/wbTwF2oFtHw" height="1" width="1"/>

Holy Mud Slinging on Twitter
Are we witnessing the birth of political jihad in America? As Neo-Cons continue polarizing the masses with propaganda plucked from the annuls of holy texts, my concern with the spread of emotionally laden messages is clear and present. Over on...<img src="http://feeds.feedburner.com/~r/yourprguy_1/~4/Ybmf5lzUiiM" height="1" width="1"/>

100 Ways To Measure Social Media
Someone told me once, "If you can find a way to measure social media, I'll come work for you." I respect that guy and by no means do I advocate he throw his sweet gig to the breeze, but his...<img src="http://feeds.feedburner.com/~r/yourprguy_1/~4/u_EfN5vC2lk" height="1" width="1"/>

Twitter Usage Growing: Engagement Strategy Different For Men And Women
Social networking site (SNS) communication continues to outpace Twitter usage. But the tweets are catching up. In a recent study released by the Pew Internet & American Life Project, Twitter usage rose from 11% in April 2009 to 19% in...<img src="http://feeds.feedburner.com/~r/yourprguy_1/~4/oIfA2UCqTYA" height="1" width="1"/>